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Coadvantage is a leading human capital advisory and administration firm in the United States. Founded in 1998 as NorthStar Admin, the company delivers advanced technology, integrated payroll services, employee benefits administration and other outsourced HR solutions to help companies of all sizes across all industries manage their workforce better. With its mission to optimize business performance through its people-focused services, Coadvantage proudly serves over 20,000 clients throughout the US. It has offices nationwide with headquarters located in Fort Lauderdale, Florida. The company was an early adopter of cloud-based technology and leveraged it to automate manual processes for both large corporations and small businesses alike. In 2011, NorthStar Admin changed its name to Coadvantage after joining forces with BenefitMall—the nation’s largest health insurance distribution network at that time. The combined entity offered expanded capabilities while also providing best-in-class products and services to employers nationwide. Over the years since then, Coadvantage has continued to add value by broadening its suite of comprehensive HR services including payroll processing & tax filing; employee benefits & COBRA administration; 401(k) retirement plans; attendance tracking & scheduling; background screening & drug testings; time tracking & labor analytics; talent acquisition & recruiting software – just to name a few of them.